Words Are Our Business
Words Matter
Mark Twain said the difference between the right word and the almost right word is the same as the difference between a lightning bug and a lightning bolt.
Key Words
Words matter, and can make or break a business. From websites and e-marketing to videos, social media and infographics, your choice of words can communicate or alienate potential clients.
Your Message
SCL Writing Pros (SCL) is an agency of word specialists headed by writer, editor, and former journalist Cindy Capitani. We’ll fine-tune the messaging you have in place and create new content that can be used in ways you’ve never imagined.
Call
Call us today for a complimentary content audit: 201-966-8900 or email sclwritingpros@gmail.com. We’ll show you the difference the right words can make.
Clients We Work With
Published locally and nationally, including
Services we Offer
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Testimonials
Blog
Your Next Blog or Story Idea is Here
If you’re stuck for a blog topic or article pitch, there’s an amazing resource you’ve probably never heard of, or if you have, you’re likely underutilizing it: Reddit. For the uninitiated, Reddit is a social platform where users submit links, photos or videos or write...
Can Writing—and Re-Writing—Your Life Story Make You Happier?
The writers that attend a MeetUp I lead in Manhattan vary by age, genre and approach, and aside from a few regulars, is a revolving door of creative word junkies. No matter what we do at our day jobs (some write, some don’t), all of us devour books and regularly pour...
Everyone Should Write a Book
Writing can be such an exhausting, terrifying experience that even some of our most famous authors have bared their tortured souls, as evidenced in Jory Mackay’s blog “Dear Writing, I Hate You: Lessons From 7 Authors Who Hated Their Job.” He cleverly uses the likes of...