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Words Are Our Business

Words Matter

Mark Twain said the difference between the right word and the almost right word is the same as the difference between a lightning bug and a lightning bolt.

Key Words

Words matter, and can make or break a business. From websites and e-marketing to videos, social media and infographics, your choice of words can communicate or alienate potential clients.

Your Message

SCL Writing Pros (SCL) is an agency of word specialists headed by writer, editor, and former journalist Cindy Capitani. We’ll fine-tune the messaging you have in place and create new content that can be used in ways you’ve never imagined.

Call

Call us today for a complimentary content audit: 201-966-8900 or email sclwritingpros@gmail.com. We’ll show you the difference the right words can make.

Clients We Work With

Published locally and nationally, including

Testimonials

Talented and skilled, wordsmith Cindy Capitani of SCL Writing Pros has what it takes to get the job done when it comes to professional writing. From strategizing, to creating original copy, to editing and proofing another writer’s copy, I know I can count on Cindy to make a big contribution to my projects. ⏤Kathleen Mathieu, President, The Red Wagon Group

Blog

Everything Writers Need to Know About Plagiarism

Everything Writers Need to Know About Plagiarism

Plagiarism is nothing new but quick access to seemingly endless information online and the ability to copy-and-paste with ease has made this criminal practice more common. Whether it’s accidental or intentional doesn’t matter — content theft is illegal and no one is...

How To Cure Writer’s Block

How To Cure Writer’s Block

I recently accepted a blog assignment that was basically the equivalent of writing about the art of watching paint dry. One could argue that watching paint dry isn’t an art at all, it doesn’t even qualify for Reddit’s “Of Course That’s a Thing” because it’s not a...

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